Why we don’t have any customers

October 28th, 2006 by Rajesh

We don’t have customers. We have clients. We only want clients and not customers.

Don’t customer and client mean the same? It doesn’t to us because there is a fundamental and practical difference between the two. This understanding that there is a difference between a Customer and a Client forms the foundation of our business deals and guides us in our business. Let me explain further our philosophy to have ONLY Clients?
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